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- Foursquare InsidersNovember 25, 2015“This is the best place to grab superhero gear for my son, and all proceeds go to 826NYC, a nonprofit that helps kids cultivate strong writing skills.” - Neil Blumenthal, co-founder of Warby Parker Read more
- Fodor's TravelSeptember 9, 2015If you can't crack a smile in this store where all proceeds from superhero costumes, gear, and secret identity kits benefit programs for kids step immediately into its Devillainizer cage. Read moreUpvoted Mar 7
- Untapped CitiesApril 25, 2013The superhero store is a front for 826NYC, a non-profit writing lab for kids. Buy cans of Courage, invisibility paint, tools to help you scale walls. Look for the trap door to the writing lab.Upvoted 4 weeks ago
- Andrea HongSeptember 27, 2015Superhero store that poses as a front for a non-profit supporting kids creativity?! This place is just the best. Restock on capes, buy cans of gravity, or follow the trap door to volunteer with kids.
- MoDecember 12, 2013Amazing place for Holiday shopping. Cool, unique gifts and you're supporting a great cause by shopping here!
- CompassMay 20, 2014Celebrity writer and education advocate Dave Eggers’ costume shop houses a kids-centric center with a non-profit fiction and comic book writing program and after-school tutoring sessions.
- Brandon AndersonJuly 13, 2014By far the coolest store I have ever been too. Great fun and great cause.
- Megan MicheleMay 8, 2013All of the items sold in this store support the tutoring + writing programs here. FREE TUTORING FOR KIDS! :-)
- Jade L.September 22, 2014The anti-gravity is the awesome - should've got flying though, kept bumping into skyscrapers...;(
- ᴡ ReinfordApril 6, 2013front for a children's writing workshop. really good cause, really funny place.
- Uber NYCAugust 22, 2013Offering 10% off BSSCo. branded items during Uber NYC's #BKLOVESuberX, 8/24-25/13.
- Arun RanganathanOctober 29, 2011Volunteer with kids. Make the day a bit more awesome for them AND you.
- Evan CohenMarch 6, 2010Try the cape blower machine to make sure you get the right look w your new superhero cape
- Scrabble for Cheaters, the most amazing way to raise money for 826 NYC, show your Scrabble skills, and triumph over celebs, is April 9th!
- Check out the website for more info!
http://www.826nyc.org/ Read more - Definitely get De-Villainized. I've never felt so heroic.