This quarter brings a mix of staple cultural moments and highly anticipated events that only come around every so often, creating a more engaged consumer base with strong intent to spend. At the same time, behavior continues to shift — sometimes in unexpected ways — which is why location-based targeting is essential for adapting your strategy in real time.
Inside the guide, you’ll find actionable foot traffic trends paired with a wide range of customizable, real-time targeting segments and audience strategies designed for key Q2 moments, including:
- 🌷 Easter & Spring Travel
- 🏀 NBA Playoffs
- 🎡 Coachella
- 🧽 Spring Cleaning
- 💝 Mother’s & Father’s Day
- 🇺🇸 Memorial Day
- 💍 Wedding Season
- 🎓 Graduation Season
- ☀️ Summer Kickoff
- ⚽ World Cup
- …and more!
Download the guide above and reach out to our team for tailored support building custom strategies that align with your campaign goals.