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Abercrombie & Fitch

Clothing Store
Mayfair, London
  • Sofia F.
    "Should have more people on the tills so the queue could be cut down"(8 Tips)
    Léna Le Rolland
    "Perfume perfect as always."(5 Tips)
    "Amazing cologne Fierce and hot attendants."(3 Tips)
    David C.
    "It's just a clothes shop for crying out loud!"(4 Tips)
98 Tips and reviews
  • perfume
  • queue
  • cologne
  • casual wear
  • men's stores
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  • Popular
  • Recent
  • Shaun W.
    Shaun WestonOctober 1, 2016
    According to A&F, I am an XXL, which is XL for other stores, and I can still get into an L at M&S depending on which region of Indonesia it is. Fine, soft clothes that make me purr with comfort.
  • Jack S.
    Jack SmithAugust 11, 2014
    Been here 5+ times
    Follow your nose of their signature scent, or look for the queues during peak times as there's no signage. Cross between a nightclub and clothing store. Don't bother if you wear bigger than a medium.
  • Peter M.
    Peter McGillSeptember 30, 2013
    Take a moment for your eyes to become accustomed to the dim lighting in the store. After that, a shopping extravaganza! So unique to have to search every nook and cranny to discover more shopping!
  • Stavria K.
    Stavria K.October 25, 2016
    Crowdy but worth it. Don't ask for help. They will confuse you more. Try, be patient and you will find everything in this dark shop!
  • Keira V.
    Keira ValhallaMay 26, 2011
    Smells amazing in there! I got the coolest tallest guy to reach the top shelves and find the perfect navy hoodie for me. Definitely going back :-)
  • Harald B.
    Harald B.August 20, 2014
    The perfect place in case you prefer desorientation by dimmed light and loud club music ;-)
  • Jan T.
    Jan T.February 22, 2012
    Best looking male staff in Europe. When u are queer, it's like paradise ^^ A must to go there, even if u don't like A&F clothes :)
  • Senay
    SenayNovember 7, 2014
    My favourite abercrombie & fitch store 👚👠💙 Such an amazing place, many tourists come here only for visiting😸
  • John
    JohnNovember 26, 2011
    Been here 10+ times
    Amazing cologne Fierce and hot attendants. Bonus if you have your picture taken with one of the hunky guys.
  • Erica P.
    Erica P.December 27, 2012
    Well, that's what I said about Hollister. People freak out about this brand, but is really not that awesome. Except for the beautiful sellers (who are even more beautiful than the Hollister). Yay!
  • Léna Le Rolland
    Léna Le RollandApril 7, 2011
    Salespeople adorable and available. Perfume perfect as always. I love A&F! Too bad the dummy entry is less sexy than NYC
  • Richard E.
    Richard EdwardsSeptember 18, 2010
    It's pretty rare that you can go in without having to que ages for the changing room & tills, as it's usually rammed with young girls already decked out in A&F or European families maxing their cards.
  • Feras
    FerasAugust 22, 2013
    They have the best size fittings! The best casual wear shop.
  • Peter
    PeterAugust 16, 2012
    I love how you can smell this shop before you even get inside. Spray Fierce. Best aftershave ever.
  • Jason M.
    Jason MorreyApril 30, 2013
    Quite possibly the most amazing shop on earth! If your not moist coming out there is something wrong with you!
  • Pom Wonderful
    Pom WonderfulMay 19, 2010
    A MUST-VISIT shops for all girls out there! You could easily find the good looking men who look like Edward Cullen there. Get off at Green park station.
  • Yuen May T.
    Yuen May TohAugust 17, 2014
    A hot male model at the entrance - and that's about it? Hard to hover around the shop because it's quite dimmed, and I feel like the floor map is quite confusing.
  • Martin O.
    Martin OplockýJuly 2, 2014
    Much better than the overcrowded in Paris. But still expensive against the USA
  • Nasos E.
    Nasos EfstathiadisDecember 27, 2010
    Been here 10+ times
    try visiting right after opening or just before closing, if you don't mind queuing for trying or paying
  • Aurelian C.
    Aurelian CiFebruary 27, 2011
    Stay at the opening queu even though it's very long because at 12 o'clock you'll all be entering the store !
  • Danny T.
    Danny TeokFebruary 11, 2012
    The ladies are more than happy to take a picture with you if you are a guy
  • Senay
    SenayNovember 7, 2014
    An interesting design for a store anyway I like the deer head 😉
  • sailorblur
    sailorblurDecember 17, 2010
    It's not too bad if you go on a weekday morning. You should still expect some queues to pay and to use the changing rooms, but it's definitely not as bad and annoying as on a Saturday afternoon!
  • Andreas F.
    Andreas FApril 21, 2012
    A&F are experts how to get you out of the shop not empty handed or better would be a sin not to buy anything....and the models in there "wow".
  • SuperBreton
    SuperBretonJanuary 2, 2012
    I ve never visted a shop that was so great, fun and hyped like this one !
  • Hervé
    HervéSeptember 6, 2014
    Check out the new store for kids located next door.
  • Evangelos T.
    Evangelos TselentisJanuary 14, 2012
    Although I like the clothes, I hate the place just because it gets extremely overcrowded.
  • David C.
    David ChowApril 13, 2010
    Been here 10+ times
    Check out the jeans counter and you can count on two people dancing on the balcony. Queuing to get in to the store is a no, no. It's just a clothes shop for crying out loud!
  • Leonard H.
    Leonard HansonNovember 26, 2015
    Decent sized store, but be prepared for a long wait to use the fitting rooms.
  • Jens M.
    Jens MommensJanuary 31
    Very helpfull and handsome staff.
  • Bieke D.
    Bieke De WaeleAugust 10, 2013
    Yay didn't have to queue up! Friendly staff!
  • Antonis. C.
    Antonis. Ch.February 14, 2012
    beautiful staff and nice atmosphere!
  • Dominic W.
    A t-shirt shop sited to gather credibility by association with the proper shops. Low quality garments disguised by low lighting and an air of self importance. Avoid.
  • Aysenur I.
    Aysenur InciJanuary 2, 2016
    We are not sure ; perfume is classic ??
  • Michael E.
    Michael EvansJuly 4, 2015
    I know all staff need to be hot but can you please train them to run a till properly. It's taking ages in this queue
  • Feras
    FerasSeptember 14, 2014
    Thumbs up for this years new t-shirt designs.
  • Bob M.
    Bob MAugust 2, 2011
    Am impressed (surprised) how helpful the staff has been. That's not sarcastic at all!
  • Niall S.
    Niall StoneApril 18, 2011
    How come it's ok for young girls to have their picture taken with a half naked man, if it was young boys with half naked women it would closed down.
  • Nadine E.
    Nadine ElkadiNovember 18, 2012
    Sexiest shop in the whole world. Naked sexy guys.
  • Hans G.
    Hans GobinFebruary 12, 2013
    Cool shop in cool place
  • Edd M.
    Edd MusgroveApril 10, 2011
    Watch out for the loaded Italian families taking 50,000 items into the changing rooms!
  • Leo D.
    Leo De W8erApril 9, 2015
    Clothing, love it or leave it.
  • Gareth O.
    Gareth OrrissSeptember 8, 2011
    Is it just me or is it too damned dark??!!! God knows what colour clothing you'll end up with when you get it in daylight...
  • Howard M.
    Howard MooreSeptember 12, 2010
    The queues to pay can be unbelievable. Prepare to be patient!!!!!!
  • Ghazi A.
    Ghazi AlRakhisAugust 23, 2013
    Check out the Fierce Cologne AWESOME !!
  • Katerina G.
    Katerina GSeptember 29, 2013
    Amazing new perfume HOT!!!
  • Sophia N.
    Sophia N.February 8, 2013
    You're not allowed to take pictures..!
  • Dieter H.
    Dieter HolvoetMay 19, 2012
    You're not allowed to take pictures here!
  • Jon W.
    Jon WinterJanuary 28, 2013
    Dear Abercrombie, $1 is not the same as £1, why don't you try using a calculator and stop overcharging us Brits?
  • Behrouz J.
    Behrouz JafarnezhadJune 10, 2015
    Dark and loud, but smells good.
  • Aleksander P.
    Aleksander PNovember 22, 2016
    Perfumed clothes-extra shopping experience
  • Andrew R.
    Andrew RichardsonJune 2, 2012
    Don't stay outside staring at the topless models... Get inside and have a boogie!
  • Seher T.
    Seher TekdalJuly 4, 2013
    Like a fucking maze, plus you need a torch to go around.
  • Rob K.
    Rob KeyeOctober 12, 2012
    Clothes for tossers and twats
    Upvoted Apr 10
  • Andrea
    AndreaOctober 12, 2013
    I'm loving it! :)
  • ♥NanNi♥ S.
    ♥NanNi♥ SodsakornNovember 13, 2011
    Just 11 o'clock ,but queue is more than 70 people !
  • Mutsa M.
    Mutsa MagadahFebruary 21, 2012
    Be original, don't follow the crowd
  • Ellie E.
    Ellie EastApril 11, 2013
    could smell it from round the corner;)
  • Gergo M.
    Gergo MikeJanuary 15, 2016
    Been here 5+ times
    Nice place, good stuff
  • Tony M.
    Tony MagicoFebruary 18, 2012
    Try to shoot the Moose ;) though Game !
  • clive k.
    clive kornitzerNovember 20, 2015
    Dark and smelly as they all are
  • Maria C.
    Maria CuencaNovember 26, 2014
    The best!!!!
  • Jannik
    JannikSeptember 30, 2015
    Been here 5+ times
    Abercrombie = the same as everywhere
  • Sofia F.
    Sofia FuziJanuary 4, 2012
    Been here 50+ times
    Should have more people on the tills so the queue could be cut down
  • Fiona C.
    Fiona ChenAugust 7, 2013
    Pictures? After 12.
  • Geoff W.
    Geoff WakelingApril 16, 2010
    Go to A&F to experience shopping heaven where all the beautiful people live.
  • Mélissa D.
    Mélissa D.November 27, 2014
    Good clothes
  • Matt C.
    Matt CooperJune 25, 2011
    Almost unshoppable packed with people. Utterly manic!
  • Chlo F.
    Chlo FraserJanuary 23, 2011
    The staff don't leave you alone!
  • Mircea S.
    Mircea SolcanuDecember 12, 2015
    Guys & clothes
  • Robbe
    RobbeMay 6, 2012
    Lovely chicks!!!
  • David M.
    David MarsdenApril 27, 2013
    More sofas needed
  • Dann C.
    Dann CloseMarch 19, 2015
    Semi naked workers
  • Paul D.
    Paul DaveyDecember 12, 2012
    too loud, too busy, too small, too dark and too expensive! yet still they queue...
  • Henry H.
    Henry HattonSeptember 28, 2013
    School uniform store
  • Klaudia 🙊
    Klaudia 🙊November 7, 2013
    Good smell
  • Ricardo B.
    Ricardo BatistaAugust 24, 2014
    Smells great!
  • Michael D.
    Michael DonckerApril 26, 2010
    The Abercrombie & Fitch experience, European-style.
  • John 👀
    John 👀July 28, 2011
    Poseur City Arizona!!!
  • Didier D.
    Didier DeroyeJanuary 2, 2011
    Check the cologne
  • Dan B.
    Dan BurdettMay 22, 2011
    Cool place. Read more
  • Josefien B.
    Josefien BouwApril 26, 2010
    Great perfume
  • Ahmet D.
    Ahmet DouasNovember 21, 2014
    Is this a store or a club ?
  • Ilse B.
    Ilse BolangierFebruary 8, 2012
    Far too expensive....
  • Tim W.
    Tim WilliamsSeptember 4, 2010
    Avoid like the plague - an absolute bloody nightmare of a store!
  • ANA
    ANADecember 3, 2016
    nothing special, expinsive
  • Valhery E.
    Valhery EApril 6, 2010
    the saleswoman...
  • Louise R.
    Louise ReydamsJuly 8, 2011
    Way too expensive
  • #Avalon
    #AvalonAugust 26, 2015
    Es una tienda muy completa en donde su personal capacitado, educado y especial te trata como un rey, desde que entras a la tienda se siente el aroma a su colonia principal!
  • Hugh S.
    Hugh SaferAugust 26, 2014
    Una tienda que parece una discoteca. Ropa de calidad, personal muy atento y el maravilloso olor de su perfume que inunda la estancia. Visita obligada!
  • .
    .August 27, 2013
    وايد اشرح من مالي باريس🇫🇷 ....وماكو زحمه 😉 The best place from Paris shop .. There is no density of people😉🇬🇧
  • Marta P.
    Marta PozzanAugust 24, 2013
    I modelli che ti danno il benvenuto sono semplicemente fantastici!
  • Cristian Sergio I.
    El perfume "FIERCE", el muy genial
  • Kıvanç S.
    Kıvanç SaçarAugust 5, 2014
    Farklı bir atmosfer 💕
  • Amilcar M.
    Amilcar MachadoDecember 6, 2015
    Humm ja sabem o que tem aqui
  • Andreas H.
    Andreas HeiftApril 21, 2012
    Like darkroom in a queerclub
  • Anna G.
    Anna GlikMarch 22, 2013
    Воняет, громкая музыка, толпа народу и мужчины с голым торсом на каждом углу
  • Ben
    BenDecember 16, 2015
    Nice men! 😍
347 Photos

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