Chloe's Soft Serve Fruit Co.™

Chloe's Soft Serve Fruit Co.

Dessert Shop · Union Square
25 E 17th St (at Broadway), New York, NY 10003, United States
Closed until 8:30 AM (Show more)
  • Mon–Thu
    • 8:30 AM–10:00 PM
  • Fri
    • 8:30 AM–11:00 PM
  • Sat–Sun
    • 10:00 AM–11:00 PM
$ $ $ $
Breakfast, Dessert
Credit Cards:
Yes (incl. American Express)
Outdoor Seating:

Chloe's Soft Serve Fruit CoTM makes the tastiest and healthiest alternative to soft serve ice cream or frozen yogurt. We make our soft serve fruit with only three ingredients: Natural Fruit, Filtered Water and a touch of Organic Cane Sugar.


Based on 283 votes

People like this place

  • What you need to know
    "Banana mango in a pretzel cone is the ultimate Summer treat."(3 Tips)
    Lori L.
    "All the soft serve flavors here are dairy free!"(15 Tips)
    Harry D.
    "the crunchy salty: banana and dark chocolate topped with..."(2 Tips)
    Chloe's Soft Serve Fruit Co.™
    "special Weekend Earth Day Deal!"(5 Tips)

From Chloe's Soft Serve Fruit Co.


BREAKFAST SMOOTHIE! 50% Off before 11:00AM

Not valid with other specials or discounts.

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  • Recent
  • Popular

88 tips and reviews.

  • Filter by taste:
  • all tips and reviews
  • soft serve
  • dark chocolate
  • pretzel cone
  • crunchy salty
  • vegetarian food
  • earth day deal
  • smoothies
  • yogurt
  • popsicles
  • casual
  • authentic
  • family-friendly
  • breakfast food
  • student discounts
  • bananas
  • s'mores
  • cute
  • good for a late night
  • cookies
  • peanut butter
  • Angelina Z.

    delicious "ice cream" without all the guilt

    Angelina Zeppieri · 2 weeks ago
  • Harry D.

    the crunchy salty: banana and dark chocolate topped with pretzels, peanut butter, and melted fudge

    Harry Davis · July 14
  • Luyba Z.

    Love this place ! So yummy and guilt-free ;)

    Luyba Zeylikman · July 10
  • Celena C.

    A great refreshing summer treat-- a great selection of toppings (white chocolate chunks! cacao nibs!) If you're getting more than one topping, just get the all you can top deal for $1.99!

    Celena Chan · June 14
  • Mike H.

    Be brave and try something other than chocolate! Everything is wonderful.

    Mike Hopkins · June 13
  • Jennifer S.

    the mango soft serve was delicious. pass on the yogurt covered pom seeds.

    Jennifer Shin · May 13
  • Chad H.

    you can get one of their popsicles dipped and then rolled in other toppings! pictured: banana dipped in peanut butter and rolled in cacao nibs and cookie crumbs

    Chad Horner · May 3
  • Matt S.

    Bitches love this place

    Matt Settle · May 3
  • Nicolette R.

    You can't go wrong with the chocolate, banana or strawberry flavors. You will go wrong if you don't get the warm peanut butter on top.

    Nicolette Romero · April 25
  • Ringo

    Gluten Freeeeee!!!

    Ringo · March 21
  • Jay E.

    Couldn't believe how good it was. I took my girlfriend here from NJ because she wanted to try it so bad. It was awesome. I had the Crunchy Salty Sundae.

    Jay Eagleson · March 11
  • Patrick B.

    Stuck to the plain fruit soft serve, all you need

    Patrick Baskin · February 28
  • Kate Y.

    Best frozen soft serve fruit in the city. You can try all flavors in a cup.

    Kate Yan · February 5
  • Kimmie O.

    Get the yum-berry

    Kimmie Ohh · December 25, 2014
  • Sarah

    Amazing dairy free frozen treat! So light and refreshing.

    Sarah · November 14, 2014
  • Michael C.

    PB&J smoothie is super delicious!

    Michael Clarke · October 19, 2014
  • Annie A.

    Student Discounts.

    Annie Ahn · September 16, 2014
  • Lori L.

    All the soft serve flavors here are dairy free! It's a fruit-lovers dream, as flavors are all sweet and tart.

    Lori Luo · August 13, 2014
  • Leigh Anne Z.

    I had strawberry with chocolate chips - so simple and delicious!

    Leigh Anne Zinsmeister · August 7, 2014
  • Val

    Blueberry + graham cracker and sprinkles. Do it!

    Val · July 30, 2014
  • Chloe's Soft Serve Fruit Co.™

    BREAKFAST SMOOTHIE!50% Off before 11:00AM

  • BuzzFeed

    Chloe’s just uses fruit, water, and sugar to make its dairy-free soft serve flavors. So yes, it’s technically something you could feel OK about eating for breakfast. Also: pretzel cones!

    BuzzFeed · April 23, 2014
  • Cheyenne W.

    These people screwed me over. I got a small soft serve with one topping and they charged my debit card $34.29 instead of $4.29. I'm a broke college student, this made my week pretty difficult.

    Cheyenne Watts · March 29, 2014
  • Angelica Y.

    I was so excited for the dark chocolate soft serve...but it ended up tasting mostly like bananas to me :(

    Angelica Young · December 28, 2013
  • Jack S.

    Best place in the city. Staff is always so wonderful.

    Jack S · November 17, 2013
  • Jen D.

    This place kicks pinkberry's butt! Three ingredients only- fruit water and cane sugar.

    Jen Digney · September 11, 2013
  • SJR

    The protein plus smoothie + whey protein + almond milk = heaven. I crave it all the time!

    SJR · September 3, 2013
  • Liz F.

    Try strawberry and banana with granola. My favorite combination!

    Liz Fabro · August 27, 2013
  • Sarah C.

    The popsicles are the best! $3 for a tasty treat. #doit

    Sarah Conley · August 26, 2013
  • Lana B.

    Best vegan ice in town!! The dark chocolate is great! Ask for a swirl

    Lana Bauwens · August 19, 2013
  • Ramzan H.

    Go Kray with the toppings!!

    Ramzan Hudda · August 14, 2013
  • Andrea Weiss W.

    Why did it take me so long to find you??? Banana + chocolate is the way to go!!

    Andrea Weiss Weiss · July 14, 2013
  • Jess B.

    peanut butter s'mores (dark chocolate yogurt, marshmallows, graham crackers, PB) is a solid combo

    Jess Bruns · July 7, 2013
  • Deepak S.

    The froyo is mediocre at best - but the smoothies hearty and tasty. Not worth a special trip though

    Deepak Shrivastava · July 5, 2013
  • Kristina M.

    Excellent! Super cute spot and oh so tasty soft serve!!

    Kristina Marie · May 14, 2013
  • gary

    Super low cal - great alt to froyo - cheaper than I thought it would be

    gary · March 30, 2013
  • Bright S.

    WHERE IS EVERYONE? WHY ARE THERE SIX FLAVORS? I'm glad it's come so far.

    Bright Sierra · March 13, 2013
  • Ed L.

    The chocolate and banana swirl is my joint.

    Ed Lee · March 1, 2013
  • Jenny S.

    You can get as many flavors as you want in each cup and choose to swirl or get then side by side!

    Jenny Soo Hoo · February 7, 2013
  • Spencer S.

    This place is so cool they don't even use dairy!

    Spencer Schoeben · January 9, 2013
  • Jenny S.

    Student discount with ID card!!! Banana or dark chocolate (banana based) are bomb for healthy soft serve!

    Jenny Soo Hoo · October 9, 2012
  • Matt A.

    Best low calorie soft server in the city!

    Matt Auerbach · August 22, 2012
  • Brocha M.

    I hope they never rid of chocolate flavor, its my favorite.

    Brocha M · August 13, 2012
  • Jacqueline W.

    Fro-yo, eat your heart out. The dark chocolate is soooo good here!

    Jacqueline Wilde Kurdziel · July 12, 2012
  • Charles F.

    Eat everything

    Charles Forde · July 8, 2012
  • Imogen B.

    Got strawberry & dark chocolate. Absolutely delicious and the employees were super friendly. Definitely going back here

    Imogen Bradbury · July 2, 2012
  • Chloe's Soft Serve Fruit Co.™

    It's All About Dad this Sunday! Print this voucher to treat Dad to a FREE Sundae this Father's Day! or visit to download it.

  • Kissa S.

    The perfect place to get a diary free treat.

    Kissa Starr · June 4, 2012
  • Jorge B.

    The strawberry soft serve fruit is great.

    Jorge Berrios · May 30, 2012
  • Shannon M.

    Tangerine + banana. Do it!

    Shannon McCook · May 25, 2012

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