Cosmetics Shop, Perfume Shop, and Salon / Barbershop · Theater District
1500 Broadway (btw 43rd St & 44th St), New York, NY 10036, United States
Closed until 9:00 AM (Show more)
  • Mon–Thu
    • 8:00 AM–Midnight
  • Fri–Sat
    • 8:00 AM–1:00 AM
  • Sun
    • 9:00 AM–Midnight
Credit Cards:
Yes (incl. American Express)

Visit Sephora in New York and shop makeup, skin care, fragrance, nail and hair products from top beauty brands such as Clinique, Urban Decay, and Dior. Get free samples with every purchase and join our Beauty Insider loyalty rewards program for exclusive offers, special events and a free birthday...


Based on 297 votes

People like this place

  • What you need to know
    L B.
    "Love getting my makeup done they do a great job"(3 Tips)
    Kate S.
    "Emma at Anastasia Brow Bar is the best."(3 Tips)
    AVenissa F.
    "Bernadette is the best makeup artist."(2 Tips)
    "Great selections and friendly staff at Sephora."(7 Tips)
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50 tips and reviews.

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  • all tips and reviews
  • makeup
  • anastasia
  • bernadette
  • wifi
  • trendy
  • gifts
  • friendly staff
  • makeup artists
  • nails
  • classes
  • accessories
  • Celina M.

    Need more cashiers!

    Celina Mendoza · December 30, 2015
  • CeSaints

    Free wifi! Convenient when shopping for make up in Time Square, I mean, come on!

    CeSaints · December 22, 2015
  • Nadia I.

    Great location that carries a surplus of product so that you can pretty much always find what you're looking for. Don't skip the second floor!

    Nadia IssaBella · December 14, 2015
  • L B.

    Love getting my makeup done they do a great job

    L Brady · October 1, 2015
  • Natalie M.

    Even when it's crazy packed they some how still give great service!

    Natalie M · July 28, 2015
  • Anne M.

    Not too shabby. I was bracing myself for chaos, but was pleasantly surprised.

    Anne Myers · June 21, 2015
  • Thaynara M.

    Posso morar lá dentro? The best store every!

    Thaynara Muniz · March 9, 2015

    Massive store and always busy. Huge fragrance section where the brow studio used to be. Staff seem a little exhausted here than at other stores. · September 10, 2014
  • Jai R.

    Kat Von D and occ run the make up world

    Jai Rock · September 6, 2014
  • Ɗεεηα Y.

    Denise is the best!

    Ɗεεηα Y. · September 5, 2014
  • K D.

    Such amazing friendly service. Quick check out. Great experience overall!

    K DubbS · August 17, 2014
  • Cindy J.

    Nails, Inc. - Gel without the UV!

    Cindy Jairam · May 16, 2014
  • Amy K.

    If only one of the many employees there would have stopped primping themselves and been able to maybe help this customer.... but they were very pretty. Especially the guys.

    Amy Keffer · October 9, 2013
  • Philip R.

    Go see Aleah she was beyond amazing to deal with. Amazing knowledge and skill.

    Philip Redmond · August 16, 2013
  • Eliza D.

    Bernadette is the raddest sales-sister ever- find her to help you out here

    Eliza Dushku · July 23, 2013
  • AVenissa F.

    Bernadette is the best makeup artist.

    AVenissa Fernandez · June 13, 2013
  • FSolomon

    enjoyed my time here with night out with Ande who encouraged me to take up drawing classes to perfect my makeup application!

    FSolomon · May 28, 2013
  • v c.

    Love the selections :)

    v c · May 6, 2013
  • Danielly M.

    Do the make up with them, they're awesome!

    Danielly Mello Freire · April 17, 2013
  • Jeannie B.

    The only sephora that carries dolce and gabanna make up , the best one!

    Jeannie B · February 12, 2013
  • Sophia

    Hugeeeee store. It's like a maze.

    Sophia · January 8, 2013
  • rebecca r.

    Don't look the sales people in the eye. It's a trap.

    rebecca russell · December 11, 2012
  • Vanessa M.

    If you use the @Wrapp app you can give a $5 Sephora gift card to your friends.

    Vanessa Meyer · June 17, 2012
  • Jessica C.

    Some of their products sell out farely quickly so come early ...

    Jessica C. · June 8, 2012
  • Brian M.

    The skincare consultants here all look like clowns

    Brian Michael · May 15, 2012
  • Tiffany S.

    Andrew is the best help

    Tiffany Suga · May 12, 2012
  • Dominika D.

    Rude rude rude rude rude!!!! The meanest staff ever!! She rolled her eyes because I asked for samples and my bday gift. Avoid this location

    Dominika D · May 7, 2012
  • Audrey B.

    Come here early morning and do your make-up with the best products! Nearly everything can be tried!

    Audrey BRUISSON · March 13, 2012
  • KeratinPerfect

    Did you know that all hair is made of keratin? KeratinPerfect will leave your hair looking healthy & youthful by deeply infusing strands with natural keratin. And there's no formaldehyde to be found!

    KeratinPerfect · March 5, 2012
  • Kate S.

    Emma at Anastasia Brow Bar is the best. I highly recommend her! It's worth the trip to Times Square

    Kate Sutter · February 3, 2012
  • Laura C.

    Free samples of new Betsey Johnson fragrance Too Too. Smells Fab!

    Laura Casing · January 18, 2012
  • Times Square NYC

    It's New Year's 2012 in Times Square! Check out our website for the OFFICIAL news, schedules, FAQ's, & everything you need to know about celebrating NYE in Times Square!

    Times Square NYC · December 30, 2011
  • Allie

    Anastasia eyebrow studio is amazing.

    Allie · December 27, 2011
  • Tammy

    Do they have Chanel here?

    Tammy · October 12, 2011
  • Times Square NYC

    Get “red-y” with actress Kate Walsh and her BOYFRIEND. Meet Lancôme video makeup artist Michelle Phan. Meet dermatologist Dr. Sadick, creator of Sadick Dermatology Group. Groom brows with Anastasia.

    Times Square NYC · September 7, 2011
  • Downtown M.

    Downtown Beauty Buy Must: Tokidoki kabuki brush

    Downtown Magazine NYC · April 7, 2011
  • Marilyn R.

    My favorite Sephora, I love the friendly staff and trendy accessories!

    Marilyn R · December 1, 2010
  • Sonal S.

    @ Times Square - my fav of all :)

    Sonal Solanki · November 24, 2010
  • Elizabeth

    Great selections and friendly staff at Sephora. Enjoyed my shopping.

    Elizabeth · October 15, 2010
  • Chris C.

    great range of KORRES products at good prices!

    Chris Chetham · September 28, 2010
  • Elaine T.

    Pick your fave make-up! Consult with the make-up artist in store. and get a makeover! :D

    Elaine Tan · August 25, 2010

    Another tip straight from Lake Bell's makeup bag: use Fresh's Satin Luster Face Palette for a picture ready face all day long. Sounds pretty good to us. Read more · July 19, 2010
  • Raquel R.

    Loja perfeita!

    Raquel Ribeiro · 1 week ago
  • Marina D.

    Uma das melhores marcas de make no mundo! E tem um preço super acessível, mesmo sendo na Time Square

    Marina Daros · January 11
  • Debora C.

    Atendimento perfeito

    Debora Cavalheiro · May 23, 2015
  • Flávia K.

    Achei a loja da 34th com preços melhores.

    Flávia Khalil👛 · September 25, 2014
  • Amanda G.

    Vendedoras muito simpáticas e prestativas. Quando chegar na loja, fazer o cartão fidelidade Insider Beauty, assim acumula pontos para resgatar brindes e/ou acumular desconto.

    Amanda Guilherme Silva · June 19, 2014
  • Teresa B.

    Súper atención y 24 hrs al día!!!

    Teresa Bonita · November 7, 2013
  • Yole K.

    Aquí puedes maquillarte gratis con todos los productos que quieras :P

    Yole Kint · September 10, 2013
  • Fernanda D.


    Fernanda Dallarosa · May 12, 2012

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