The LEGO® Store

The LEGO Store

Toy / Game Store
Rockefeller Center, New York
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8.8/10
1,061
ratings
  • Ashley 🎀
    "Make sure to check out the Lego display by the window... Amazing!"(7 Tips)
    NBC Nightly News
    "Check out the Rockefeller Center LEGO sculpture!"(4 Tips)
    Tracey
    "Prices are the same as other Lego stores."(3 Tips)
    David M.
    "A fabulous store but always too crowded."(4 Tips)
93 Tips and reviews
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  • Thomas L.
    Thomas L.1 week ago
    This is the place you go for toys for the Lego obsessed child or adult in your life. However, it can get crazy busy especially during the holidays, but they keep the line moving quickly.
  • Filipa V.
    Too small to even walk around or be able to actually shop. Too many tourists who just get in your way. Avoid it if you can
  • Arlene M.
    Just go for their creations. Otherwise it is a tourist trap
  • Mario C.
    Mario CormierOctober 14, 2016
    Very crowded, a bit small. Worth a visit for the unique displays like Rockefeller Center but in general I'd prefer other Lego stores.
    Upvoted Sep 28
  • Martin J.
    Martin JenningsSeptember 15, 2016
    Great even just to look at the displays
  • David M.
    David MilbergAugust 31, 2016
    A fabulous store but always too crowded. They need to expand.
  • Guillaume P.
    Guillaume PJuly 4, 2016
    Great place but often too crowded. So you're basically in a sort of line up tour within the shop. Perfect for first timers but if you like to take your time, there's other Lego Store in the city.
  • Mike H.
    Mike HopkinsApril 22, 2016
    Follow the dragon!
  • Xavier C.
    Xavier CampenonJanuary 20, 2016
    The store isn't as wonderful as you would expect from a LEGO store... Very crowdy
  • Russell H.
    Russell HirschornDecember 27, 2015
    Great store in Rockefeller center, but if you are looking for an iconic nyc landmark, they are almost always sold out. #traveltude
  • Sara N.
    Sara NagyDecember 17, 2015
    Very busy! People are shoulder to shoulder! Very small
  • Laddy U.
    Laddy UvDecember 13, 2015
    I love this store and the dragón roof 🐉
  • Emiliano S.
    Emiliano SeveroniOctober 28, 2015
    If you want to go back to your youth days, that's the place. High prices, too.
  • Abigail A.
    Abigail ArgersingerOctober 23, 2015
    Overcrowded. Watch for the stroller parade.
  • Bruno C.
    Bruno CardosoOctober 4, 2015
    Don't miss it if you ever played with Lego in your life!
  • Lily
    LilySeptember 27, 2015
    Awesome Lego sculptures throughout the store
  • ILYA S.
    ILYA SPEKHOVAugust 17, 2015
    Unreal Lego sculptures!
  • Jesús V.
    Jesús VeraAugust 9, 2015
    Everything!
  • Tony S.
    Tony StarkJuly 15, 2015
    choose from a big varieties and exclusive Lego products
  • Edwulf
    EdwulfJune 22, 2015
    Good store... Expect to find lots of people. Cashier is upstairs. Somewhat small, but you can find all Lego sets here.
  • Melting Hearts USA S.
    Awesome store but definitely overwhelming!! Very busy and lots of Legos!
  • Tianyu “Tian” F.
    They offer a gift whatever you buy.
  • Emilio C.
    Emilio CMarch 2, 2015
    Nice touristy place to see a bunch of legos.
  • Canineya M.
    Canineya Means-CastorFebruary 3, 2015
    Great place to bring the kids
  • Rebekah J.
    Rebekah JohnsonJanuary 18, 2015
    Rather small and as you can imagine very busy.
  • Arman
    ArmanJanuary 9, 2015
    All the lego u will need
  • Lucie K.
    Lucie KleckovaDecember 29, 2014
    Easy way how to become a kid again. Must-visit for all Lego fans.
  • Blue Man C.
    Blue Man City ManDecember 28, 2014
    Get Lego marvel, DC,star wars,Chima,and more!
  • Zhue E.
    Zhue EstradaDecember 19, 2014
    If you don't see a set, ask for it!
  • Foodandcrits C.
    Foodandcrits CKDecember 4, 2014
    DIY ur own
  • Loukpad V.
    Loukpad Van der WoodsenSeptember 2, 2014
    Lego for kids
  • Jon Jon
    Jon JonAugust 31, 2014
    Can't go wrong with the Lego store. Go there with your kids or be a kid at heart. Check out the build of Rockefeller plaza on display
  • Ashley 🎀
    Ashley 🎀August 26, 2014
    Make sure to check out the Lego display by the window... Amazing! Can catch all your favorite superheroes
  • Tracey
    TraceyAugust 25, 2014
    Great location! Right in Rockefeller Center. Prices are the same as other Lego stores.
  • Christian
    ChristianAugust 24, 2014
    Unfortunately nothing to write home about.
  • Giulio R.
    Giulio R.March 29, 2014
    I found the medieval Lego ship!!
  • Elaine H.
    Elaine HeMarch 2, 2014
    Love this cute place;D brought me back to my childhood.
  • Tonya M.
    Tonya MezrichFebruary 17, 2014
    Don't go right at opening times or you will be barraged by tourists. This cool Guggenheim structure is in the back corner.
  • Stephanie P.
    Stephanie P.January 5, 2014
    They sell all colors and shapes of Legos here plus plenty of interesting simple and complex Lego building kits here.
  • Michael B.
    Michael BienvenueAugust 31, 2013
    If you build it, they will come
  • Marina
    MarinaAugust 24, 2013
    Fantastic!
  • Carlos S.
    Carlos SarziAugust 18, 2013
    I love it!!
  • Akin S.
    Akin SawyerrJuly 18, 2013
    Great place for kids
  • Mallory L.
    Mallory LehnMarch 19, 2013
    NYC exclusive yellow cab
  • Jeremy W.
    Jeremy WilcoxNovember 25, 2012
    Been here 50+ times
    This is a great store; it has LEGOs. It also has lots of people inside at all times, and that makes it hard for me to look at the LEGOs. 3 out of 4 stars.
  • Andre G.
    Andre GillespieNovember 21, 2012
    Really like the selection of Legos you have. I come there all the time
  • Monica V.
    Monica VargasNovember 16, 2012
    Cute key-chains near the cash register. Great to get cheaper souvenirs from this awesone store!
  • Jonathan G.
    Jonathan GoldmanOctober 11, 2012
    Go wild in this store. Come here on a rainy day or if you're bored. Sign up for the VIP card. Bring a friend. And take your time selecting the pieces from the Pick-a-Brick wall. Choices are endless.
  • Amalia N.
    Amalia Nur FauziaSeptember 23, 2012
    whoop! whoop!
  • Myke G.
    Myke GAugust 1, 2012
    OH: It has the most droids of any set ever!
  • Devita D.
    Devita DavisonApril 24, 2012
    Creativity is inevitable! I love buying my God-daughter toys where "batteries aren't necessary"! #imaginationonlyrequirement
  • Kurt M.
    Kurt MeiersDecember 27, 2011
    What a joke. One cashier, 50 people in line & they have someone holding the door. Stupid!
  • Flávio A.
    Flávio AzevedoNovember 22, 2011
    too many tiny pieces. haha.
  • Jeremy B.
    Jeremy BromwellNovember 2, 2011
    Build something cool!
  • Radio City Christmas Spectacular
    Feel like one of Santa’s elves as you build your very own Christmas toy out of Lego blocks.
  • Jeremy A.
    Jeremy AndrusOctober 4, 2011
    Been here 10+ times
    First Tuesday of every month is _free_ mini model build (ages 6 and up)!
  • Caner G.
    Caner GözSeptember 16, 2011
    You will be impressed, if you look this "LEGO" closer.
  • KoenM
    KoenMSeptember 15, 2011
    Forget about the special, they just laugh at you !
  • Karen R.
    Karen RSeptember 3, 2011
    The dragon is awesome!
  • Lucy B.
    Lucy BattoAugust 22, 2011
    Love the displays in the store. Super friendly employees :)
  • NBC Nightly News
    NBC Nightly NewsAugust 16, 2011
    Check out the Rockefeller Center LEGO sculpture!
  • Nate B.
    Nate BennettAugust 15, 2011
    Seriously cool place for all things LEGO. This is the next best thing to going to Denmark for Legoland.
  • Sydney C.
    Sydney ChenAugust 13, 2011
    Been here 5+ times
    wheres the check in button?
  • Sydney C.
    Sydney ChenAugust 13, 2011
    Been here 5+ times
    really awesome place. kids could spend hours there
  • La C.
    La CinziettaAugust 7, 2011
    Fantastic place!
  • Luiz Filipe M.
    Luiz Filipe MachadoAugust 3, 2011
    The store I wanted when I was a kid. You can buy LEGO pieces individually.
  • s@m
    s@mJuly 31, 2011
    Build your own mini-me here!
  • Katie S.
    Katie SowreyJuly 25, 2011
    Good place to hang out with all the other Lego heads
  • Derek J.
    Derek JenkinsJuly 22, 2011
    Get a macro photo of the Lego logo on the wall - made of minifigs!
  • Tara K.
    Tara KappesJune 11, 2011
    Crazy busy even on blustery rainy days
  • Christopher S.
    Christopher ScottJanuary 17, 2011
    Don't miss all of the little NYC city scene displays - they're great!
  • Julian N.
    Julian NamNovember 6, 2010
    Is the big red apple made of Lego still standing right outside the store? I helped make that.
  • Gunnar H.
    Gunnar HolmsteinnSeptember 25, 2010
    Lego's are Denmark's second largest export, just after wind.
  • Nick B.
    Nick BonczykAugust 30, 2010
    The Empire State Building models are adorbz.
  • Kathryn Y.
    Kathryn YuAugust 9, 2010
    Don't miss the New York "vignettes" on display, which are at kid-height.
  • Barrett L.
    Barrett LaneAugust 2, 2010
    As touristy as they are, the oversized Lego sculptures, including the model of Rockefeller Center, are really cool.
  • Matt28800 @.
    Matt28800 @July 20, 2010
    Entrance is actually by the rink. Really awesome they sell individual pieces!!! A large cup is only $14.99
  • Gregory L.
    Gregory LittleyJune 30, 2010
    Brand New + Pretty Cool.
  • Wellington P.
    Amazing!!!
  • Daniela R.
    Daniela RiquelmeDecember 9, 2016
    Muy lleno, pero lindo. Y caro.
  • Fabio T.
    Fabio TatibanaMarch 29, 2016
    Tudo de Lego. Legos e Legos e mais Legos.
  • Guilherme 梅.
    Guilherme 梅田January 25, 2016
    Lugar obrigatório em Ny. Extremamente cheio! Se for comprar, tenha paciência com as filas!
  • Priscilla B.
    Priscilla BaccinJanuary 11, 2016
    Quero levar tudo! Pode?
  • Monica I.
    Monica IbarraOctober 21, 2015
    No puedes salir de la tienda sin comprar llaveros de star wars.
  • Manuel G.
    Manuel GPOctober 12, 2015
    Increíbles representaciones de Rockefeller Plaza.
  • Viajante
    ViajanteOctober 5, 2015
    Uma loja para quem é fã hardcore da marca. De tudo um pouco, com vários ítens de LEGO MOVIE que nunca havia visto antes em outros lugares. Bastante material da MARVEL também. É pra se perder horas...
  • Rafael Freitas S.
    Rafael Freitas SantosAugust 25, 2015
    Impossível não vir na loja e lembrar da infância. É quase impossível na sair com uma caixa de Lego. Eu comprei a minha!
  • Cristo L.
    Cristo LeonJuly 24, 2015
    Puedes comprar llaveros de lego como regalos
  • Vlademir S.
    Vlademir SilvaApril 20, 2015
    Pra crianças e adultos também
  • Ulisses @ M.
    Ulisses @ MMarch 18, 2015
    Loja enorme em frente ao Rockfeller Center. Não deixe de visitar.
  • paeter
    paeterMay 31, 2012
    Si te gusta LEGO aquí te vas a volver loco!
  • Fernando Q.
    Fernando QuintanaApril 19, 2012
    Legos x kilo
  • Captain A.
    Captain AmericaApril 3, 2011
    Una visita che non bisogna mancare. Una visita esperienziale unica
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