The LEGO® Store

The LEGO Store

Toy / Game Store · Rockefeller Center
620 5th Ave (at Rockefeller Plaza), New York, NY 10020, United States
None listed (See when people check in)

People tend to check in during these times:

  • Today
    • 11:00 AM–8:00 PM
  • Wed
    • 11:00 AM–8:00 PM
  • Thu
    • Noon–8:00 PM
  • Fri–Sat
    • 10:00 AM–8:00 PM
  • Sun
    • 11:00 AM–7:00 PM
  • Mon
    • 11:00 AM–8:00 PM
Credit Cards:
Yes (incl. American Express)

The LEGO Store raises the bar in kid-chic design, innovative displays, in-store family events and consumer-friendly play areas to deliver an engaging, entertaining and fun experience for families.


Based on 744 votes

People like this place

  • What you need to know
    Ashley 🎀
    "Make sure to check out the Lego display by the window... Amazing!"(5 Tips)
    NBC Nightly News
    "Check out the Rockefeller Center LEGO sculpture!"(4 Tips)
    "Prices are the same as other Lego stores."(2 Tips)
    Elaine H.
    "Love this cute place;D brought me back to my childhood."(2 Tips)
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  • Recent
  • Popular

76 tips and reviews.

  • Filter by taste:
  • all tips and reviews
  • display
  • lego sculptures
  • cute
  • toys
  • gifts
  • Christmas
  • friendly staff
  • Manuel G.

    Increíbles representaciones de Rockefeller Plaza.

  • O V.

    Uma loja para quem é fã hardcore da marca. De tudo um pouco, com vários ítens de LEGO MOVIE que nunca havia visto antes em outros lugares. Bastante material da MARVEL também. É pra se perder horas...

    O Viajante · 1 week ago
  • Bruno C.

    Don't miss it if you ever played with Lego in your life!

    Bruno Cardoso · 1 week ago
  • Lily K.

    Awesome Lego sculptures throughout the store

    Lily Kwong · 2 weeks ago
  • Luciana C.

    É tanto LEGO, mas tanto LEGO, que vc fica doido pra levar tudo pra casa e passar o resto da vida montando

    Luciana C. · September 3
  • Rafael Freitas S.

    Impossível não vir na loja e lembrar da infância. É quase impossível na sair com uma caixa de Lego. Eu comprei a minha!

  • ILYA S.

    Unreal Lego sculptures!

    ILYA SPEKHOV · August 17
  • Jesús V.


    Jesús Vera · August 9
  • Cristo L.

    Puedes comprar llaveros de lego como regalos

    Cristo Leon · July 24
  • Tony S.

    choose from a big varieties and exclusive Lego products

    Tony Stark · July 15
  • Edwulf

    Good store... Expect to find lots of people. Cashier is upstairs. Somewhat small, but you can find all Lego sets here.

    Edwulf · June 22
  • Melting Hearts USA S.

    Awesome store but definitely overwhelming!! Very busy and lots of Legos!

  • Vlademir S.

    Pra crianças e adultos também

    Vlademir Silva · April 20
  • Tianyu F.

    They offer a gift whatever you buy.

    Tianyu Fang · March 29
  • Ulisses @ M.

    Loja enorme em frente ao Rockfeller Center. Não deixe de visitar.

    Ulisses @ M · March 18
  • Emilio C.

    Nice touristy place to see a bunch of legos.

    Emilio C · March 2
  • Canineya M.

    Great place to bring the kids

    Canineya Means-Castor · February 3
  • Rebekah J.

    Rather small and as you can imagine very busy.

    Rebekah Johnson · January 18
  • Arman P.

    All the lego u will need

    Arman Pap · January 9
  • Lucie K.

    Easy way how to become a kid again. Must-visit for all Lego fans.

    Lucie Kleckova · December 29, 2014
  • Sky High S.

    Get Lego marvel, DC,star wars,Chima,and more!

    Sky High Studios · December 28, 2014
  • Zhue E.

    If you don't see a set, ask for it!

    Zhue Estrada · December 19, 2014
  • Foodandcrits C.

    DIY ur own

    Foodandcrits CK · December 4, 2014
  • Loukpad V.

    Lego for kids

    Loukpad Van der Woodsen · September 2, 2014
  • Jon Jon

    Can't go wrong with the Lego store. Go there with your kids or be a kid at heart. Check out the build of Rockefeller plaza on display

    Jon Jon · August 31, 2014
  • Ashley 🎀

    Make sure to check out the Lego display by the window... Amazing! Can catch all your favorite superheroes

    Ashley 🎀 · August 26, 2014
  • Tracey

    Great location! Right in Rockefeller Center. Prices are the same as other Lego stores.

    Tracey · August 25, 2014
  • Hermez

    Unfortunately nothing to write home about.

    Hermez · August 24, 2014
  • Matteo C.

    Avrei comprato tutto! Anche se non siete appassionati dei Lego, fateci un salto perché merita veramente.

    Matteo Conca · August 22, 2014
  • Giulio R.

    I found the medieval Lego ship!!

    Giulio R. · March 29, 2014
  • Elaine H.

    Love this cute place;D brought me back to my childhood.

    Elaine He · March 2, 2014
  • Tonya M.

    Don't go right at opening times or you will be barraged by tourists. This cool Guggenheim structure is in the back corner.

    Tonya Mezrich · February 17, 2014
  • Stephanie P.

    They sell all colors and shapes of Legos here plus plenty of interesting simple and complex Lego building kits here.

    Stephanie P. · January 5, 2014
  • Michael B.

    If you build it, they will come

    Michael Bienvenue · August 31, 2013
  • Marina


    Marina · August 24, 2013
  • Carlos S.

    I love it!!

    Carlos Sarzi · August 18, 2013
  • Akin S.

    Great place for kids

    Akin Sawyerr · July 18, 2013
  • Mallory L.

    NYC exclusive yellow cab

    Mallory Lehn · March 19, 2013
  • Jeremy W.

    This is a great store; it has LEGOs. It also has lots of people inside at all times, and that makes it hard for me to look at the LEGOs. 3 out of 4 stars.

    Jeremy Wilcox · November 25, 2012
  • Andre G.

    Really like the selection of Legos you have. I come there all the time

    Andre Gillespie · November 21, 2012
  • Monica V.

    Cute key-chains near the cash register. Great to get cheaper souvenirs from this awesone store!

    Monica Vargas · November 16, 2012
  • Jonathan G.

    Go wild in this store. Come here on a rainy day or if you're bored. Sign up for the VIP card. Bring a friend. And take your time selecting the pieces from the Pick-a-Brick wall. Choices are endless.

    Jonathan Goldman · October 11, 2012
  • Amalia N.

    whoop! whoop!

    Amalia Nur Fauzia · September 23, 2012
  • Myke G.

    OH: It has the most droids of any set ever!

    Myke G · August 1, 2012
  • paeter

    Si te gusta LEGO aquí te vas a volver loco!

    paeter · May 31, 2012
  • Devita D.

    Creativity is inevitable! I love buying my God-daughter toys where "batteries aren't necessary"! #imaginationonlyrequirement

    Devita Davison · April 24, 2012
  • Fernando Q.

    Legos x kilo

    Fernando Quintana · April 19, 2012
  • Kurt M.

    What a joke. One cashier, 50 people in line & they have someone holding the door. Stupid!

    Kurt Meiers · December 27, 2011
  • Athene K.

    Fun place to browse, they have a pick and choose your own pieces area.

    Athene Kim · November 27, 2011
  • Flávio A.

    too many tiny pieces. haha.

    Flávio Azevedo · November 22, 2011

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