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Starwood Preferred Guest® (SPG)

W London Hotel

Hotel and Restaurant
Leicester Square, London
  • Has a stamp of approval from The Guardian and Evening Standard
    • The Guardian
    • Evening Standard
  • Elizabeth P.
    "Order the samosas - they are from spice market and delicious!"(3 Tips)
    Paula H.
    "Try the Afternoon Rock Tea!"(2 Tips)
    Annie B.
    "Just had the fab Rock Tea."(2 Tips)
    Llewellyn F.
    "good view of Leicester Sq"(2 Tips)
109 Tips and reviews
  • cocktails
  • spice market
  • tea
  • afternoon rock
  • views of leicester
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  • Popular
  • Recent
  • Dylan B.
    Dylan BoydMarch 25, 2014
    Been here 5+ times
    Staff is great. Gym is amazing. Coffee service and wifi in Lobby. Note the whole place turns to a club most nights, so ask for a room away from the lounge side if you need to sleep.
  • Lisa Talia M.
    Lisa Talia MorettiDecember 10, 2014
    They have a private cinema here! If you can catch a screening here, do. The W burger is yum - bacon, cheese and a beef patty. Lastly, the red and white House wine is great.
  • Wael
    WaelDecember 3, 2014
    Really nice hotel with a great location, in the center of Leicester square with many cinemas, restaurants and shops around. Rooms are nice and cold, design of the hotel is its best asset.
  • Jeff N.
    Jeff NobleJanuary 9, 2016
    One of the best W's I've ever stayed, losing a new pair of shoes notwithstanding. Everything one could need is walkable and available within Leicester Square. I'd come back and stay again! 👍🏾😄
  • Tom H.
    Tom HoweOctober 9, 2013
    Large open space bar with a great array of cocktails. Perfect for one on one nights out or for small groups. I've never seen it too busy and still maintains a chilled atmosphere.
  • Sofia P.
    Sofia PJanuary 20, 2013
    Fantastic place for a young afternoon tea. stylish, great for gossiping, no old ladies creeping around.Don't stay away from the cocktail list: the fancy names will stay up to the quality of the drinks
  • Harriet R.
    Harriet RuffJanuary 16, 2015
    Great cocktails on the first floor. English garden was divine. Service is impeccable. £12 a cocktail is pretty steep but you get what you pay for. Perfect pre-cinema drink!
  • Valentin R.
    Valentin RousseauAugust 6, 2014
    Design hotel in the heart of London. His location is perfect to hang out at night ! Chic and hype, this place is perfect for an Bed & Breakfast in the capital of the UK.
  • Melanie
    MelanieJanuary 4, 2014
    The Bar in the W is a warm ambiente and a DJ mix the perfect Lounge music to have a nice chat with friends after your dinner. Perfect to close an evening in the City.
    hotel.infoAugust 15, 2011
    Nice bar, great service & cocktails. Tip: watch out for 12.5% service charge on all drink bills, if you want to go to the club then arrive before ~11pm. Service (9.5/10), Drinks (9.5/10), Value (6/10) Read more
  • Andrew P.
    Andrew PriestleyAugust 29, 2016
    Very welcoming and comfortable W. Right in the heart of the West End. Swanky rooms and a cool bar make this one of my favourite SPG hotels.
    iget.itSeptember 28, 2011
    Get the WOW suite - everything about it is amazing, and we know our W's! Even the Alice in Wonderland inspired tea cup next to the couch adds to the space's panache!
  • The Guardian
    The GuardianApril 25, 2012
    "Through dark glass doors into a jet black lobby with a bank of lifts. Glitter balls abound. At the far end of the lobby lounge is the main lounge bar – country house comfort gets an urban twist..." Read more
  • Tammy G.
    Tammy GordonJune 4, 2012
    Fantastic service, convenient location and gorgeous space. On a rainy day, escape to the lounge for a drink and enjoy views of Leicester Square.
  • tutiana
    tutianaJune 19, 2014
    Check-in takes an hour. Best to keep hold of your luggage coz it takes forever for them to bring it to your room. No wonder there's a "Keep Your Wig On" pillow in the room.
  • Kane
    KaneNovember 29, 2014
    Been here 5+ times
    Free breakfast for Platinum SPG members but beware unlike other starwood properties only the continental breakfast is included. Want eggs? That will be at least £9 extra. - Tip take the points..
  • SB M.
    SB MMay 18, 2012
    Gorgeous hotel. They really thought of everything. Staff was helpful, energetic and friendly. Some people just can't appreciate modern art.
  • Fraser
    FraserAugust 20, 2013
    Been here 50+ times
    Awesome hotel! Best I have stayed in London! Try to get a suite. Own steam and spa in your room! Amazing!!
  • Cynthia B.
    Cynthia BoudreauOctober 1, 2013
    Been here 5+ times
    Great stay-- highly recommend. Staff have been incredibly helpful! Bar is awesome -- try the W Club sandwich --yum!
  • AskMen
    AskMenMarch 8, 2010
    The popular chain will boast 192 rooms, nine sumptuous suites, two WOW suites, and one Extreme WOW suite. Bonus, a restaurant, spa, fitness studio & W Lounge make it all the better.
  • Patrick F.
    Patrick FaganFebruary 8, 2013
    Been here 5+ times
    Good version if the Brits classic fish and chips !! A bit more pricey albeit delish
  • Matt W.
    Matt WolffFebruary 17, 2011
    Been here 5+ times
    Check out this fun-tastic hotel. I did. Rooms, bar, hallway; even the minibar is spectacular! If you're looking for a special vibe. W should be the new standard.
  • Christopher K.
    Christopher KlimekNovember 23, 2013
    The gym at the W is fantastic. Free weights, a range of machines and a good bit of cadio equipment
  • Aaron P.
    Aaron PhillipsJuly 26, 2013
    Met the general manager is elevator and he was very accommodating. Great Hotel in a great location!
  • Tal S.
    Tal S.October 26, 2011
    Apparently sometimes they simply don't have rooms available, despite having a reservation. Have been waiting at the bar for 60+ minutes now for a room (at 5pm!). Be sure to check this in advance.
  • Stefan P.
    Stefan ParkerDecember 16, 2014
    The rooms smell a little dingy. Especially the bathroom and shower which are in these little cubicles with no airflow. The staff is nice and all, but not my favorite place to stay.
  • Flore B.
    Flore BDecember 18, 2014
    Some people think it is pretentious, but no one would disagree on how many beautiful people there are and the good music and vibe!
  • Brian S.
    Brian StraussMarch 8, 2015
    Another W that feels like a hotel from outer space. Great if that's you thing. As I get older I seem to like this style less and less.
  • Evening Standard
    Evening StandardMay 10, 2012
    Try the Purple Haze – a Victoria sponge shot through with psychedelic marzipan – or the Cherry Bomb, a medley of chocolate, mascarpone and cherry. Read more
  • Elaine N.
    Elaine NgOctober 2, 2012
    Cool, unique rooms decor. A great place to chill for a night - be at their buzzy lounge bar.
  • Eveline N.
    Eveline NFebruary 1, 2015
    Cocktails, great bar, friendly staff with insider tips to London and really cool rooms!
  • Oliver S.
    Oliver SchiffersDecember 17, 2014
    The W Miami made me go here. Nice Club Bar, nice rooms, ridicolous Spa and not the W standard I was expecting. But... Nice.
  • Kamara H.
    Kamara HardingMarch 23, 2014
    A nice place to sit back & enjoy a coffee. Lounge-y vibe. White chocolate cheesecake is surprisingly delicious!
  • Llewellyn F.
    Llewellyn FrancisJanuary 24, 2013
    Nice Bar on the first floor, good view of Leicester Sq and the local brothels!!
  • Bill P.
    Bill PadfieldMarch 11, 2017
    The place was not for me. Rooms weird layout (sink in middle of room) maybe for a 17 year old. Music everywhere. Bar full of dubious East European girls. Will not stay again despite great location.
    Upvoted 2 weeks ago
  • La Dolce Vita
    La Dolce VitaDecember 22, 2011
    The Wow Experience (£226 for 140 minutes) includes body exfoliation, a bespoke facial, a pressure-point massage and mor Read more
  • Steve D.
    Steve DoggettApril 22, 2011
    Been here 5+ times
    I liked the bar, but £6 for a bottle of lager (Greenwich Meantime lager) was a bit expensive. Especially as they added on 15% for taking the top off the bottle, they didn't even pour it!
  • P e t e S.
    P e t e SJuly 21, 2014
    Services and hospitality are way off the chart comparing to other W Hotels in SEA
    DHR.comJuly 5, 2012
    The signature cocktails at the bar are a definite must-try.
  • Elizabeth P.
    Elizabeth PinkhamMarch 20, 2012
    Order the samosas - they are from spice market and delicious!
  • Nicola S.
    Nicola StephensMay 24, 2011
    Been here 5+ times
    Rooms 1 to 15 or so on each floor are noisy in early mornings when the bin men come to empty the bottle banks....nothing like being startled awake by the sound of smashing glass!!
  • Suzet A.
    Suzet AlvonOctober 28, 2012
    Very good lounge bar to have a drink and chill !!!
  • Krishna B.
    Krishna BalanMarch 20, 2012
    Watch out for the mirror maze that is the toilet in the lobby! Beautiful hotel though...
  • Alvaro S.
    Alvaro SotomayorMay 8, 2011
    Best gym I've seen inside a hotel. a pool will make my day.
  • Sebastian O.
    Sebastian OstmanMarch 21, 2014
    Avoid the bar. It might look cool, but the staff and clientele are vile. As you'd expect from Leicester Sq.
  • Andrew N.
    Andrew NystromFebruary 1, 2014
    Avoid rooms overlooking the Empire Casino on Wardour, unless you like falling asleep to catfights.
  • EddieStarr
    EddieStarrFebruary 14, 2011
    Make sure to visit to find WoW worthy rates to celebrate the opening of London's Hottest New Urban Sanctuary Wonderland
  • Gino C.
    Gino CosmeApril 3, 2011
    Been here 10+ times
    Order the W club sandwich at the W Lounge Bar - really good!
  • Timon
    TimonMay 3, 2012
    Been here 5+ times
    Right by Chinatown so you meet Asian people with English accents. I wasn't ready for that...
  • Mark I.
    Mark IzattJune 6, 2011
    A buzzy lounge bar at all times with an electic cocktail list to match the crowd. Read more
  • Anna M.
    Anna MarkmannJanuary 22, 2012
    Has the best lounge! Also check out spice market restaurant!
  • Nick C.
    Nick CraskeAugust 19, 2011
    Keep a neady eye out for clients... Like me, you may find yourself checking them out and then...
  • Margaret M.
    Margaret MolinaMay 13, 2015
    Great London hotel! Read more
  • Zoe S.
    Zoe SandsDecember 3, 2011
    Book afternoon tea at the W on and get a get a free martini
  • Jonathan C.
    Jonathan C.December 6, 2012
    Been here 5+ times
    Motion sensor in bathroom is absurd. Expect to be going about your business in the dark.
  • Adelya  B.
    Adelya  BegDecember 28, 2011
    Been here 5+ times
    it is pointless to have sink in the middle of the room.+i got feeling that i live in a box
  • Murat U.
    Murat U.November 8, 2013
    Been here 5+ times
    Amazing interior!
  • Mindy H.
    Mindy HullMarch 27, 2013
    Been here 5+ times
    Lobster roll at Spice Market is divine
  • Gianluigi I.
    Gianluigi InnocenziNovember 2, 2014
    Amazing, chic, design
  • Mark J.
    Mark JeffreyApril 5, 2016
    WiFi is now free but almost unusable even for web pages. Wired is not much better.
  • Alia
    AliaMay 12, 2016
    Excellent hotel, great location
  • Martine D.
    Martine DybMarch 21, 2015
    Great hangout spot:)
  • Billur B.
    Billur BakarJanuary 25, 2015
    Amazing for lounge and drinks
  • Annie B.
    Annie BrooksApril 17, 2013
    Just had the fab Rock Tea. Gorgeous!
  • Ken C.
    Ken CederSeptember 28, 2011
    Been here 10+ times
    New hotel with bad and expensive wifi access!
  • Shayan S.
    Shayan SanyalFebruary 15, 2014
    Afternoon rock and roll tea
  • stelios z.
    stelios zarrasMarch 15, 2014
    I love the service here. So polite
  • Kat .
    Kat 🐱July 29, 2015
    Check out the W lounge and the gym!
  • Paula H.
    Paula HolmesMarch 31, 2013
    Try the Afternoon Rock Tea! Read more
  • Dylan B.
    Dylan BoydJune 14, 2011
    Been here 5+ times
    Make sure if you stay to connect with the concierge to get VIP into the club Read more
  • Nikita K.
    Nikita KorotaevOctober 4, 2014
    Cocktail-shaker in da room
  • Murat U.
    Murat U.November 4, 2013
    Been here 5+ times
    Best design hotel in town. So W!
  • Baris T.
    Baris TurkozSeptember 20, 2012
    Concept hotel at the Central London
  • Whan Woong K.
    Whan Woong KimNovember 12, 2011
    Ugly building in Leicester Square that destroys the vibe of the area.
  • Lisa R.
    Lisa RichardsSeptember 8, 2011
    £6 for a 330ml bottle of beer. You have got to be kidding me.
  • Ron F.
    Ron FullerJune 2, 2014
    Been here 5+ times
    First impression is that every door on my floor slams. Annoying as hell. Apparently door closers/relaxers are not available in London.
  • Hee Jung R.
    Hee Jung RyuMarch 29, 2016
    Nice interior. Way too crowded street.
  • Donna S.
    Donna SJune 29, 2011
    Regular rooms are ridiculous. If staying on points don't expect upgrade. A sink in the middle of the room is useless
  • Martina M.
    Martina MauroSeptember 26, 2017
    Amazing! Wow!
  • Spectro Radio
    Spectro RadioJanuary 25, 2013
    Been here 5+ times
    Club is loud at night: business travelers beware. Oh yeah and the carpet is dirty and gross. Enjoy!
  • Sky V.
    Sky Villa ResortsMay 11, 2012
    Check out the red bar.
  • Rif K.
    Rif KiamilJune 13, 2011
    Been here 5+ times
    Waiting for my 250 bonus Starpoints as I check in with a confirmed reservation
  • Colin K.
    Colin KingsmillApril 9, 2012
    Great Bloody Mary!
  • Jacqueline L.
    Jacqueline LabibSeptember 26, 2014
    Allow dogs in the lobby
  • Monica J.
    Monica Juniel ByersMay 6, 2011
    Been here 10+ times
    This place is party central, and yet my room is quiet.
  • Etienne S.
    Etienne SoumoySeptember 15, 2011
    Beautiful people of london flock together
  • L.a. K.
    L.a. KovacsNovember 17, 2011
    Wyld bar, God.. YES!! Legendary
  • Paulo F.
    Have a drink in the Wyld bar – 1st floor
  • Abu Aya a.
    Abu Aya aka KDAugust 19, 2014
    Good location bad service
  • Anna
    AnnaAugust 6, 2011
    Recommed the massage on heated beds
  • Nikos F.
    Nikos FotouOctober 24, 2015
    Location. Expensive
  • Lorraine R.
    Lorraine RMarch 17, 2011
    Service charge is 15%. Expensive and no atmosphere...glad I seen what it was like so I know not to ever go back!
  • Roch
    RochOctober 23, 2011
    The rooms are small but ok. The food at the lounge isn't ok.
  • Matt I.
    Matt IsanukAugust 15, 2012
    Form over function.
  • Felipe J.
    Felipe JimenezJuly 26, 2012
    Mexico lets go
  • Bhavesh S.
    Bhavesh ShahMay 22, 2011
    Rip off Internet. £15 for 1Mb/s!!!
  • Mark P.
    Mark PaceyDecember 12, 2011
    Style over substance, possibly the worst service I've ever had at a hotel and at over 300 per night, it's a major disappointment
  • Adelya  B.
    Adelya  BegDecember 31, 2011
    Been here 5+ times
    never gp to the spa in is a total disaster!
  • Tony B.
    Tony BeckwithMarch 11, 2011
    Bar service here is dreadful
  • Richard B.
    lacking of atmosphere, and some of the worst staff I've come across.
  • Simon W.
    Simon WarringtonMay 2, 2010
  • Valentin R.
    Valentin RousseauAugust 6, 2014
    Hôtel tendance en plein cœur de London. La localisation est parfaite pour sortir la nuit ! Chic et hype, parfait pour un Bed & Breakfast dans la capitale anglaise !
  • Humberto C.
    Humberto CastroSeptember 22, 2014
    Wow increíble lugar!! El bar es lo mejor!!
  • Ana M.
    Ana MelloApril 25, 2017
    Hotel descolado, ótima música, bar, drinks , atendimento e ainda boate todas sextas e sábados !
  • Eleonora C.
    Eleonora CarisiJanuary 29, 2016
    L' hotel è in una posizione strategica ma trovo assurdo lavarsi a tu per tu con colui/colei che divide la stanza con te. Privacy zero.
  • 7161440
    7161440October 9, 2014
    Не плохой отель. Нет постороннего запаха. Уютно.
  • Antonella F.
    Antonella FidanzioApril 1, 2014
    A conti fatti.... Non è più piccola di casa mia!!!!
  • Jc R.
    Jc RatorumDecember 28, 2012
    Éviter le bar qui est vraiment quelconque et pas digne d'un hôtel W. Manque total de sens du goût de la décoration.
  • Nick B.
    Nick BlanchardApril 23, 2011
    Bar, tres chic.
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